TiVo

Goal
Design the User Interface and Graphic Identity for the first Personal Video Recording Service

Scope
User Interface Design
Overall Identity
Motion Backgrounds
Design of all core components, including EPG
Developed Brand Strategy with internal group
Helped Determine Feature Set & Functionality
Integration of Advertising and Promotion
Interstitial's

Platform
Custom Set-top box
Standard Remote with added features

Results
TiVo received the 2006 Emmy for Interactive Television

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